Digital Marketing-Email Marketing and How to Tailor It to Boost Your SEO Efforts
In the United States, it has been established that up to 90% of the population aged 15 and above prefer the use of email for their communication as such proving the fact that this is still one of the most popular forms of communications we have around. Further establishing the fact of emails being such effective tools for communication is the fact that up to 99% of email recipients checking on them by the end of the day and some even preferring to check on them before any other thing. Actually, all these statistics prove is that email is still a powerful tool for communication.
Thus when it comes to marketing, digital marketing in particular, email is one of the best of ways for you to connect to your audience, generate leads and generally see an improvement to your SEO. When we get to the subject digital marketing, note the fact that there is actually so much going into this and one of these is the social media algorithms. By and large, the social media algorithms change way too frequently and as such it gets to be such a challenge getting as much when it comes to organic reach even among your followers.
On this website, we give more on social media marketing and as such be sure to check it out!
The fact is that email subscribers have already shown their interest in your brand and the content. Looking at this from this given perspective, it follows that the engagement you have with the subscribers can yield you as much traffic and this can indeed prove to be such a powerful and impactful marketing effort.
Talking of these, it is to be appreciated as a fact that such a step as just having such a powerful email newsletter would certainly go such a long way in boosting your SEO efforts. Read more here for some of the tricks to employ so as to make your email marketing help your SEO efforts.
By and large, there are such a number of ways that you can make use of your email marketing campaigns to improve your rankings on search engines. Read more below as mentioned.
The first of these we will mention here is the use of the inbound links. Read more here for some of the ways to acquire links.
Actually acquiring strong inbound links is one of the crucial factor when it comes to improving your SEO.
The other thing to consider when it comes to helping boost SEO efforts through emails, improve your bounce rates.